Tuesday 29 July 2008

Plastic metropolis

Made up of over 300,000 bricks and 4,500 figures stands a piece to celebrate the Olympics next month. It is a lego replica of the National Stadium, the National Aquatics Centre and the Olympic village in Beijing made by the Hong Kong Lego User Group. Great attention to detail...







"5000 years after the invention of the wheel we have a new wheel"

This is literally breath taking! Dutch artist Theo Yansen is not modest, he knows he has created a new and improved wheel with his elegant kinetic sculptures. You can really see the future potential of using these structures, well worth ten minutes of your time...

The people behind the papers

A documentary thats gives you a new perspective on the london papers. It is a love hate relationship we have. I love to lap up the knowledge in the papers but detest being thwatted in the stomach by it when im tucking into my food on the move down oxford circus! There is is no understanding of this in the short doc below but perhaps an understanding why people would want possibly the worst job in the world, regarded rudely as 'degrading' by some...


Wednesday 16 July 2008

Iron Man/ Jet Man

After watching Iron Man, half an hour+ of which was dedicated to the craftmanship of the iron suit, i was thoroughly convinced the suit could be made in real life! Mocked by many a few days later I discovered this:



Who got the last laugh..

Scamp hosts blog to Dave Trott

Early this June Scamp, creative director at BBH in London, hosted his blog to Dave Trott. He agreed to do a webchat from 9am till home time and to answer any questions asked.

Here you will find a really interesting and entertaining discussion from all bouts of advertising. Below I have posted some adverts Dave Trott mentioned in the discussion.


"For me the best thing I've seen recently is the Net10 advertising that's running in "New York. It fills absolutely every rule in that little booklet, plus which it's intrusive, creative, and memorable.I really wish I'd done it." (I think this is it by Droga5, New York)



This ones surprisingly brilliant!


"There's a really good Chevrolet 'transformers' ad that's running in the States."

Say goodbye to rhythmic t-t-t-techna nuscheke...



"The thing Ive thought was really well written, acted, and directed this year was a cinema ad featuring an usherette talking about Toy Story." VW sponsorships for Independent Cinema from DDB London.



It's so convincing, I will never see Toy Story the same way again...check out others on youtube.



Here you will also find Dave's reaction to the Q&A session. It didn't go down too well with student advertisers when Dave said they were waste of space, he justifies his point avidly...

Wednesday 2 July 2008

What will be next to fall from the sky...

First we had bouncy balls and paint from Sony, then clock parts from Vodafone, bubbles from o2, tools and other metal objects flying through the air from the RAF as part of their recruitment drive, WAG-like bimbos dropping footballs from helicopters for a tabloid rag, Mondeo cars lifted by air balloons and sycamore leaves falling for a Powergen 'Go green' commercial. It was only time till one brand would have people falling from the sky and Honda got there first with Channel 4's 'live' commercial. Something interesting I discovered is that live ads are associated with the 1950s era.

14 daredevils skydive and form the letters H O N D A in the sky. The advert was inspired by Honda's new strapline 'DIFFICULT WORTH DOING'.